Core business strategies are very important whenever you are starting a business, either its small or big. Some basic strategies that one should follow are
- Branding - Establish a brand is very important, and brand will establish through brand, identity and logo. Brand proposes a emotional corporate image , identity aspects the part of the overall brand , and logo identifies a business in simplest form with the help of image, or mark
- Know your target audience - the main mistake what people do is , they dont identify their target market but they target all of the people, thats wrong, you have to target your buyer persona only.
- Use successful PR to build your credibility
Professional media can be used as an asset of company. Favorable media attention will help you improve your brand and make it more recognizable.